Oakton, Va. — November 19, 2009 — LeapFrog Solutions, Inc. (LFS), a full-service strategic marketing communications firm, announced today that the Hunter-Bellevue School of Nursing (HBSN)video the agency designed and produced was selected in the Top 100 for the 2009 League of American Communications Professionals LLC (LACP) Spotlight Awards Program.
LFS was also awarded Overall/Platinum Winner and Best Narrative/Bronze Winner for the HBSN recruitment video submission. LFS developed the script, cast faculty and students, and shot the video on a tight schedule, performing more than 16 interviews and obtaining location shots of the campus and New York City surroundings. “The HBSN staff was so pleased with what was produced, during the review stages of the editing they requested that we package up the uncut video to show as a preview at an upcoming recruitment training event,” said Lisa Martin, LFS President and CEO. “We are honored that our industry colleagues have selected our HBSN video in several categories for this award.”
LACP facilitates discussion of best-in-class practices within the public relations industry while also recognizing those who demonstrate exemplary communications capabilities through quarterly competitions that include hundreds of entries from some of the most recognized organizations throughout the world. The LACP 2009 Spotlight Award, highlights print, video, and web communication materials and recognizes excellence in the practice of professional communications.
“The 2009 Spotlight Awards drew an unprecedented number of submissions representing a broad range of industries and organizational sizes,” said Christine Kennedy, LACP’s Competition Director. “More than 1,000 entries were submitted from more than a dozen countries, so competition was exceptionally tough. Winners in this year’s competition demonstrated an outstanding focus on communicating through creativity, passion, and vibrance, which ultimately helped target audiences understand and appreciate the relevance and importance of these organization’s messages.”
About LeapFrog Solutions, Inc.
LeapFrog Solutions, Inc. (LFS) provides public- and private-sector clients with a comprehensive range of services that include strategic marketing communications, advertising, public relations, Web site design and interactive marketing. Formed in 1996, the company is a privately held, certified, woman-owned small business located in Fairfax County, Virginia. For more information, visit www.leapfrogit.com or call 703.273.7900.
About LACP
League of American Communications Professionals LLC (LACP) was established in 2001 in order to create a forum within the public relations industry that facilitates discussion of best-in-class practices within the profession while also recognizing those who demonstrate exemplary communications capabilities. As part of this goal, LACP hosts a free monthly newsletter distributed via e-mail and quarterly competitions that target various disciplines within the communications field. Visit LACP on the Worldwide Web at www.lacp.com.
Media Contact:
Kim Danielson
LeapFrog Solutions, Inc.
703.273.7900 x115
kdanielson@leapfrogit.com
